No, this is not a Nike campaign. But it probably should be. His & Hers // Black & White.
Happy new year, everyone! In follow up to my first Garnier 3-in-1 Pure Active post, I was thinking about what Garnier really wanted to achieve with their product: they wanted you to feel clean, fresh, and your best true self – essentially giving you one less thing to worry about because you’re just being you, and that’s how I drew inspiration for these images.
as my last post for 2014, i thought a quick reflection would be apt. this year, this blog has given me many opportunities and i’ve also had some incredible moments outside of it, too. i graduated high school, i went to an amazing matric dance, i got my drivers license – all of these moments and more have made this year worthwhile.
it’s about that time to get carried away again.
i thought about a lot of things when deciding to take these photos – i thought about the ankara fabric in my mother’s closet and the song jungle by jamie n commons x ambassadors; i thought about tony gum and her ever-afrocentric flair; i thought about baby doll simone battle (rest peacefully); i thought about grimes and rihanna’s mash up of go and pour it up, while dancing in my bedroom by myself – but in the end, i kept thinking about phfat and their song with jungfreud, lights out, hence the title, lucid | psychosis. (their soundcloud)